About
Hi, I’m Maddie.









I’m a people person. Like, really a people person.
I love meeting someone new, hearing their story, figuring out what makes them tick, and finding the thing that makes them stand out. I love connecting people who should know each other, creating opportunities, and helping someone see something in themselves that they didn’t know was there.
That’s probably why so much of my life has revolved around people, storytelling, and saying yes to things.
I graduated from the University of Michigan’s Ross School of Business with a business major and film minor. Before that, I was student body president at Acalanes High School in California. At Michigan, I led marketing and recruiting for Phi Beta Lambda, helped lead member integration at Delta Gamma, led Out for Business, ran a student production agency creating content for the University of Michigan and local businesses, gave campus tours to a few thousand prospective students, and even occasionally served as the school mascot.
I’ve always been drawn to opportunities where I can jump in, make something happen, and bring other people along with me.
That mindset has followed me professionally. I grew Tubi’s TikTok from zero to 100,000 followers in one summer, helped launch Lady Gaga’s $1M Kindness in Community Fund at Born This Way Foundation, produced on set at Criminal Productions, planned media at OMD, and interned at PepsiCo before turning full time to work on MUG Root Beer, a culture-forward, social-first brand where I get to cook up some pretty wild stuff... and drink a lot of root beer.
One of the experiences that shaped Launch Pad most was being a career coach at Michigan Ross, where I helped hundreds of students with resumes, networking, recruiting strategy, and interview prep.
I’ve been on pretty much every side of the process.
I’ve been the student staring at a blank Google Doc wondering what makes me interesting. I’ve stayed up way too late tweaking my resume and cover letter, convinced one more edit would make all the difference. I’ve walked into interviews wondering what questions they were going to ask and whether I’d give the right answers. And I’ve been the coach saying, “Okay. Let’s figure this out.”
That’s what Launch Pad is about.
I’m not here to give you a generic formula or turn you into someone you’re not. I’m here to help you figure out what makes you interesting, how to communicate it, and how to go after the opportunities you want.
A few things you should probably know about me
I have two little brothers who I love dearly and will absolutely destroy in backyard football.
I’m a huge women’s soccer fan, love a good road trip, and have traveled solo around the world. Some of my favorite friendships have come from walking into hostels knowing absolutely no one.
You can probably find me riding my e-bike around Brooklyn looking for my next adventure, hunting for New York City’s best burger, or coming up with an excuse to get people together. Some of my signature events include Chicken Chase, Sloshball, and Living Room Lectures... what can I say, I love a theme!
At the end of the day, I’m a connector, storyteller, and opportunity-maker.
Whether you’re writing a college essay, trying to narrow down your college list, trying to get into a club, land an internship, or get your first full-time job, I’m here to help you figure out what comes next and give you the tools and confidence to get there.
How it went
- 01
Acalanes High School
Student body president. Where I learned leadership and showing up are the same thing.
- 02
Tubi TV
Marketing intern who created and grew the TikTok from 0 to 100,000 followers in one summer.
- 03
Michigan Ross
BBA at the Ross School of Business with a film minor, a creative at heart with an analytical mind.
- 04
Campus leadership
Marketing and recruiting lead for Phi Beta Lambda, member integration lead for Delta Gamma, Tour Guide, and exec board of Out for Business.
- 05
Filmic Productions
President of a full-service student production agency: 30 creatives, real clients, real contracts, real deadlines.
- 06
Born This Way Foundation
Intern on the Kindness in Community Fund, helping spearhead a million-dollar fundraising campaign.
- 07
Criminal Productions
Production intern launching About Films, PA'ing on set, and creating social content for a new company.
- 08
OMD USA
Integrated media planning intern on the Phillips account - my first real agency desk.
- 09
PepsiCo internship
Away From Home Recreation & Retail - a front-row seat to how a global CPG company runs.
- 010
PepsiCo - Chief of Staff
First full-time role on the CMO's Chief of Staff team.
- 011
PepsiCo - MUG Root Beer
Marketing analyst on MUG Root Beer - now on the other side of the process I coach students through.